When it comes to website design, there are many factors to take into account – such as the color scheme and user-friendliness. You want your website to be one that will be appealing to your clients and will deliver the information that potential new clients are seeking. Of all the factors that have to be considered when designing a website, security should be your top priority.
Many SEOs can consult with you to improve your site’s security, so you should speak with your SEO consultant straightaway. It is important to check that all the software on your site is updated. CMS platforms like Joomla and WordPress regularly release newer versions of their software. Make sure that you install these updates to get the most recent version on your website as soon as possible. This way, you are less likely to be targeted by hackers. A website application firewall can analyze incoming traffic and provide protection from brute force attacks, spam, cross site scripting and SQL injections. Also, it is wise to move your site to the HTTPS protocol. This adds a layer of encryption (either SSL or TLS) to your HTTP, which makes your data and website visitors less susceptible to hacking attempts.
More Instances Of Hacking
Lately, there have been many reported instances of spam and hacked content surfacing in Google’s search results. It appears as if older strategies, like bait and switch ploys, are being used more frequently too. Google claims that none of this has anything to do with its’ recent algorithm changes.
How To Protect Your Site
To further combat this, you should monitor your site daily from an SEO, usability and health perspective. This might mean that you have to hire a Bethlehem website design expert, or use a dedicated in house SEO consultant. You should conduct a security scan of your website each day as well.
Strong passwords, which are long and unique, are a must to stop hackers from guessing your log in details. Avoid using a password like ‘hello1’. Your password should be a “strong password” and have a mixture of numbers, symbols and letters that contain both lower and upper case characters. Here is an example of what a strong password looks like: lo(i9iujm&6$jklKgFgv You may be saying, “how the heck can I remember these types of passwords? Use a secure password vault like LastPass and make all of your online passwords strong!
Make sure you add your site to Bing Webmaster and Google Search Console Tools. Each platform offers website health analysis, which will enable you to see all the activity on your site. Furthermore, it will facilitate the process of site recovery – if necessary. All your website data should be backed up and kept somewhere else. This way, if a security breach does occur, you can return to your previous website version. Finally, choose an established hosting company that provides extensive support and security measures.
Many people fail to take proper precautions to protect themselves from hackers, because they assume that it won’t happen to them. Nonetheless, in the light of recent hacking activity, this is a dangerous attitude to have. If your website is compromised, it might mean that your sensitive data – and that of your visitors – falls into the hands of criminals. Worse still, it could result in Google blacklisting your website, because an infected site may spread harmful content across the Internet. It is always best to take a cautious approach with matters like this. Carry out all of the above steps immediately, to avoid becoming an easy target for devious hackers.
By incorporating SEO strategies from a professional website design expert, your website will be more secure and this will prevent anyone from hacking into your website. L4 Group specializes in helping business owners and marketing executives throughout the United States by designing optimized websites while using the most effective online marketing strategies that will increase traffic, sales, and profitability with proven results. Call today for a free consultation and web analysis.